My Perspective on Design

I’m a design leader and senior product designer with over 10 years of experience driving business growth through user-centered design, data-informed decision-making, and cross-functional collaboration.

I lead end-to-end product design efforts—from shaping vision and strategy through research, design, and validation—ensuring that products not only meet user needs but also deliver measurable business outcomes.

How I work:

• Business & User Alignment: I believe the best product experiences emerge when user needs and business goals align. My approach prioritizes both to drive meaningful outcomes.
• Cross-Functional Collaboration: I partner closely with product, engineering, and data teams to align teams, drive strategy, and deliver results.
• Inclusive & Accessible Experiences: I’m committed to creating products that work for everyone, ensuring design solutions resonate with diverse audiences and foster trust and usability.

I’m passionate about leading design work that doesn’t just look good—but drives impact, helping teams unlock product value, improve user satisfaction, and grow the business.